Do you know your “Whyˮ?

Your WHY is the reason you became a Team Beachbody Coach. But don’t let this simple explanation fool you—having a clear WHY is one of your most powerful tools as a Coach. A meaningful why will help you push through obstacles, stay focused on your goals, and help you connect with others in a meaningful way. It gives you a strong sense of purpose.

Today, let’s start working on building your own Coach story. This is what you’ll share with your contacts as you invite them to our upcoming Challenge Group.

Great storytelling follows a formula, and you can spot this pattern in many of your favorite books and movies because IT WORKS. You do not have to have a big Success Story or transformation to be a successful Coach (I had neither when I started). Just be YOURSELF and people will relate to your experiences and connect with your story. Being REAL and GENUINE are at the top of the priority list.

Here are a few simple steps to follow to write your personal story:

 Find the right starting point: Don’t begin with your
childhood or your parents, but start with the obstacle that
was keeping you miserable, numb, or stuck in a rut instead
of describing your full past in chronological order.

 Defining moment: What was the reversal of fortune, the
major whirlwind that made you stop and rethink change?
What was the climactic turning point that you felt was the
end and you weren’t going to recover from it?

 Cross the threshold: Describe the initial reaction you had
when your Coach first mentioned the opportunity. Were you
surprised, flattered, or skeptical? Then take your audience
into the Beachbody world as you describe how your Upline
Coach brought you into coaching.

 End with a defining feel-good moment: End with the
priceless feel-good moments of your transformation and the
triumph of what being a successful Coach with a thriving
business will do for your life. Looking back on what you’ve achieved so far, how do you enjoy life without the vices that were bringing you down? How has your transformation brought you unexpected opportunities? What will coaching do for your family? Leave your audience feeling hopeful with something to aspire to as you paint the picture of having the freedom to live.

Now that you have your story, repeat it several times so it
becomes natural and authentic. Soon, you’ll be able to tell it

quickly like an elevator pitch or a 10-second read.

Here is an example of a story to illustrate how simple it needs
to be:

“I was drawn to Beachbody because I needed to lose 20 pounds
and a friend invited me to try the 21 Day Fix with her. I was
convinced I made the right choice because the program was
amazing and the accountability and support of a Challenge Group
led to great results I could never get in a gym. I now want to help
as many people as I can experience the same or similar results
with one of our programs. I am also starting to see how being a
Team Beachbody Coach can give me greater financial freedom
for my family and it makes it much easier to pay for baseball
uniforms and dance lessons.”

Remember, you can’t make a mistake because it is YOUR story
and it will be different from everyone else’s. The craft of storytelling is important not only for your story, but for talking about your customers’ Success Stories and for creating content.

ASSIGNMENT: Watch this video: https://www.youtube.com/watch?v=zgoSfoHaa4A&feature=youtu.be. Next, Craft your WHY story. Post it to your Facebook timeline along with a clear, happy image of YOURSELF (SMILE!) and tag your Upline coach. Post links below so we can support you!

To find people to help in your upcoming Challenge Group, start with the people closest to you. Initially, they are going to be the most willing to trust you and be interested in what you are doing.

You created your initial Contact List of friends and family before you started this training. Visit it again and see if you can add any names to the list you may have left out (Don’t forget to use the Memory Jogger in the Coach Online Office (COO)).

With your list ready, now for the fun part—time to invite! You’ve shared your WHY story on social media so now that your friends and family are aware that you are a new Team Beachbody Coach, it’s time to show them what you have to offer!

Social media is the biggest way to reach more people in your coaching business. At Increditools you will get the best instagram automation tools, do visit. You can get your followers by buying them from Unleap.  For now, here is what we want to do on your social media page:

–> Launch your business. This is your coaching business’ Grand Opening month, so make sure people know you’re open for business! Post a picture of yourself announcing you’re a Team Beachbody Coach (or, if you prefer to be less “salesy” – just say online wellness coach) and what you do. Tag your coach in this “coming out” post if you haven’t already.

Often, new Coaches will feel intimidated when trying to talk about Shakeology. It’s an incredible product that is key in helping people get the results they want, but what’s the best way to convey this to someone else? By now, you should have a favorite flavor of Shakeology, feel the benefits to your overall health, and can see results. Think of how far you’ve come since the day you drank your first shake! Now, don’t you want to find a way to share that with people?

The good news is, people make decisions based on the benefits of the product much more than being impressed by the facts and features. Here are some ways to talk about Shakeology:
–> Use your own experience/testimonial about the product
–> Talk about the benefits, not the features of the product: people are going to be interested in the way it makes you feel, not the ingredients on the label
–> Don’t try to be a scientist, nutritionist, or doctor (unless you already are one!)
–> Talk about the benefits and make it relatable: Are you pounding away coffee after coffee? Do you notice that you don’t experience hunger pangs or cravings?

Understanding the value of Challenge Packs will give you greater confidence when you are talking to potential customers.

–> Give Challengers their favorite “flavors”:
–> Find their taste: In the Challenge Pack, they can choose from
all the different flavors for their first month of Shakeology.
–> Find their favorite way to move: It’s important to match a Challenger to their ideal workout when they pick their Challenge Pack: A former dancer, Zumba, or Barre class enthusiast might like CIZE. Someone who likes mind/body workouts that involve stretching, yoga, or Pilates can enjoy PiYo. A Crossfit enthusiast will enjoy any of the INSANITY series or FOCUS T25. Former athletes will enjoy the P90X series, INSANITY, or 22 Minute Hard Corps because of the calisthenics they may be familiar with used in High Intensity Interval Training (HIIT) programs. Challengers who have upcoming events like weddings, reunions, or other life events and want rapid results will like 21 Day Fix.
–> Remind Challengers of what they save:
Money: Depending on the Challenge Pack your customers purchase, the fitness program is only an additional $10–$50 versus the cost of the fitness program as seen on TV. Each month different Challenge Packs are featured on the HotList for even more savings. Must try our 7 day challenge at digitalinnovationshow , and let me know.
Time: Most people find enjoying a delicious Shakeology shake once a day to be an incredible time-saver. Be clear that although the Challenge Pack includes the first month of Shakeology, a new bag will be billed and shipped each month. Remind them that while they don’t HAVE to be on Shakeology forever, when they’re in the Challenge Group, it is a requirement to drink Shakeology every day to get the best results. Remember, you’re making an investment in them, and it’s okay to ask for them to make an investment in themselves to get the results they want.

One of the key determining factors of your success as a Coach will be your consistency in building relationships and showing up for your business EVERY DAY. You’re growing, learning, and becoming a better Coach every day, but you’re also at the point where consistency can be a challenge.

Showing up each day for your business is how you’ll reach Success Club this month and become a Success Starter Coach! Be consistent in building your business!

In fact, in a recent event, CEO of Beachbody Carl Daikeler shared that the difference between Coaches who succeed with their coaching business and those who flounder comes down to two things:

 Intensity
 A desire to help people

He went on to explain that your intensity is your drive to be successful as a Coach. Your intensity is what makes you show up every day for your business even with everything else you have to juggle in your life. You find a way to make it priority.  Schedule time to devote to it even when you don’t feel like it.  If you were opening up a gym, you wouldn’t just open it when the mood hit, right?  We have to treat our businesses the same way.  We need to project dependability to win the trust of our followers.

He then spoke on the importance of having a sincere desire to help people build a successful coaching business. People can tell when you’re sincerely interested in helping them and when you’re not. The great thing is—the more people you help, the more you earn as a Coach.

CALL TO ACTION: So, here’s something I want you to try. Today, I want you to ask the following question to at least five people you are FORMing with and then come and share the outcomes of those conversations with the Group:

“When was the last time someone helped you with your fitness goals?” 0r “Do you have someone that will show up daily to help you hold yourself accountable?”

Then let the conversation happen from there. The further you go with that discussion, the more unique you’ll be in people’s lives.  Come back to our Coach Basics Group and share screenshots.